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About Us

About Us

Advantage Carrier Tape Provides Exceptional Tape and Reel Solutions for the Electronic Industry. We are a leading manufacturer and distributor in North America, offering a comprehensive range of tape and reel products suitable for Surface-Mount Devices (SMD) and Through-Hole Devices. Our offerings include Carrier Tape made from Polystyrene and Polycarbonate, Heat Activated and Pressure Sensitive (PSA) Cover Tape, Plastic Reels, Reel Bands and more. 

Our motto of “Knock Your Socks Off Service” is substantiated through multiple sources, showing a commitment to reliability, quality, responsiveness, technical expertise and overall customer satisfaction.

 

All Products Manufactured and Distributed by Advantage
Carrier Tape are in Accordance with the following EIA

Standards

1. EIA-481 – 8 mm Through 200 mm Embossed Carrier Taping and 8
mm & 12 mm Punched Carrier Taping of Surface Mount
Components for Automatic Handling.
2. EIA-468 – Lead Taping of Components in Radial Configuration for
Automatic Handling.
3. EIA-296 – Lead Taping of Components in Axial Lead Configuration
for Automatic Handling.

Our Team

RONNIE NORTON

Director

BRIAN HEIMER

Vice President

What We Do

We do only one thing and we do it well, 100% of our focus is Carrier Tape.
Manufactured and distributed in the USA.

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Quick Turnaround
With few exceptions, our turnaround time for new custom tooling from conceptual drawing to manufacturing and shipping will be 5 to 7 days. Reorders will average no more than 10 working days.
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Design and Engineering
To properly design a new tool, it is always recommended to have a sample part to achieve a proper final fit. This is especially true for more intracity designs requiring topography and angels in the finished pocket.
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Highly Trained Staff
The team that has come together at Advantage Carrier Tape have been designing, manufacturing, and distributing component packaging for more than thirty years.
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Custom Carrier Tape
Designed for applications that will require more than a limited volume or short run applications. Available in widths from 8mm to 104mm. Difficult pocket designs, especially Connectors and Metal Stampings are our specialty. We offer competitive pricing for both new tools and open stock.
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Customer Satisfaction
We have a very simple policy regarding Customer Satisfaction: If for any reason you are not satisfied with our finished product, we'll make sure it's made correctly until the customer is satisfied.

We work closely with you and carry out research to understand your needs.

Get a quote today!